Press Releases
- Riobel: Canadian, innovative, eco-friendly
- Tuesday, April 7, 2009
- New collections: Edge and Antico
- Thursday, October 23, 2008
- Eiffel's Launching
- Tuesday, April 22, 2008
Riobel: Canadian, innovative, eco-friendly
Saint-Jérôme, March 20th, 2009 – A new fresh wind is blowing on the Canadian faucet market. The high-end faucet designer and manufacturer Riobel is officially launching its new branding.
In addition to marketing a wide range of new products in 2009, this Canadian company is treating itself to a real makeover. Everything from their logo, to their marketing strategy and to their website has been remodeled. Uncluttered, ground-breaking and modern, Riobel’s new branding is more than ever reflecting the quality of its products.
It is without a doubt that this transition will allow the Canadian company to impose an already well established name on the Canadian market, as well as to strengthen its position in the business of high-end faucets.
Throughout the years, Riobel has made it a priority to position itself on the market with its quality shower systems, kitchen and bath faucets. This is what has allowed them to exceed the consumer’s expectations. In 2009, this company philosophy will be further reinforced by two major elements; the “Green Turn” and product certification.
“Eco-logic” and certification
For the last few years, Riobel has been committed to becoming more environmentally friendly. In 2009, the company was able to reach its ultimate goal of all falling water, and lavatory faucets being equipped with aerators to reduce flow (now to 5.7 litres/minute). Similarly, the company’s catalogue now features a new “Eco” shower system. Riobel continues to adhere to this greener approach while still maintaining its main motivation; high quality products.
Due to quality being a main element that prevails within this Canadian company, its products are
CSA B125 (product engineering and finish durability) and NSF61 (water purity) approved. Riobel is a proud representative of top-of-the-line faucets on the Canadian market.
Exclusive
The year 2009 appears to be extremely promising for Riobel. They will continue to exhibit new and refreshed branding, technological innovations and a wide range of new products. More than ever, this Canadian company is establishing itself as one of the leaders on the high-end faucet market.
For a taste of Riobel’s new 2009 spring releases, browse the "New!" section of the website.
For more information and HR images :
Andrée-Anne Ratté - 450 432-0442 extension 103